EuroSummit’11: Curation will beat distribution


CTAM EuroSummit ’11. The curation of content is needed if audiences are to be able to cut through the noise of social media, according to the futurologist Gerd Leonhard. In a presentation at the annual cable marketing conference, held this year in Malta, Leonhard said that the current actions of the geeks would be a global standard within five years. “It’s not about a million channels, we have a million channels, and it’s about what you want to watch.”

Leonhard claimed that Twitter was already replacing CNN as a global news source. While the social networking service took just …read on.”

TFA Team


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