Tesla’s Gambit: Aligning IP Strategy with Business Strategy

Big Data , Communications & Marketing , Content & Media , Culture, Philosophy, and Humanity , Gerd's Reads , Updates

Tesla understands that it can’t build the industry single-handedly. As the company’s CEO, Elon Musk, wrote on his blog, “Our true competition is not the small trickle of non-Tesla electric cars being produced, but rather the enormous flood of gasoline cars pouring out of the world’s factories every day.”

The sharing and collaborating trend is popping up in almost every industry. How could collaboration help your company?

Read more from bcg perspectives via Pocket

Gerd Leonhard


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