Apple Music, Frank Ocean, and the Issues with Streaming Exclusives (via Fast Company)

Culture, Philosophy, and Humanity , Gerd Leonhard

An interesting seven minutes read about the headaches with streaming music for bands and writers on the example of Frank Ocean. Published by John Paul Tiltow on August 25, 2016, on the Fast Company blog – he quotes a vision created by Gerd Leonhard and Dave Kusek back in 2005 that has partly come into reality:

FOM“This new reality differs from the one we were promised. Back in 2005, academics David Kusek and Gerd Leonhard envisioned an almost utopian world in which we would access “music like water,” essentially paying for access to music just like another monthly utility bill. At the time, their book, The Future of Music: Manifesto For The Digital Music Revolution, may have sounded radical, coming as it did two years before Spotify or even the iPhone. But indeed, the rise of streaming services has put tens of millions of songs into the pockets of listeners for a monthly fee.”

Click here to read full article on Fast Company

Related topics:

Gerd Leonhard: The Future of Music & Copyright

The Future of Selling Entertainment online

Gabriele Bauer


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