Link: Being Digital Demands You Be More Human In a hyper-connected world, you can never be cold to a customer.
Posts Tagged ‘advertising‘
A Futurist Looks at the Future of Marketing – Dana Rousmaniere – Our Editors – Harvard Business Review
Link: A Futurist Looks at the Future of Marketing – Dana Rousmaniere – Our Editors – Harvard Business Review By 2020, most interruptive marketing will be gone. Instead, marketing will be personalized, customized, and adapted to what I have expressed as my wishes or opt-ins
Link: Advertisers Are Now Tracking Your Behavior Across Various Devices infoneer-pulse: Think that your mobile browsing habits exist in a different world than the content and ads you view on your PC? Until recently, you’d have been correct, but now advertisers are coming up with
fastcompany: “We trust our friends. We don’t trust ads.”—Wharton professor Jonah Berger on virality at Innovation Uncensored New York 2013.
Link: The 30 Most Creative People In Mobile Advertising culturelabagency: Innovators in the field.